Financing a small business can be the most time-consuming activity for a business owner. It can be the most important part of growing a business, but one must be careful not to allow it to consume the business. Finance is the relationship between cash, risk, and value. Manage each well, and you will have a healthy finance mix for your business.
Develop a business plan and loan package with a well-developed strategic plan related to realistic and believable financials. Before you can finance a business, a project, an expansion, or an acquisition, you must develop precisely what your finance needs are.
Finance your business from a position of strength. As a business owner, you show confidence in the company by investing up to ten percent of your financial needs from your coffers. The remaining twenty to thirty percent of your cash needs can come from private investors or venture capital. Remember, sweat equity is expected, but it is not a replacement for cash.
Depending on your business’s valuation and the risk involved, the private equity component will want an average of a thirty-to-forty percent equity stake in your company for three to five years. Giving up this equity position yet maintaining clear majority ownership will give you leverage in the remaining sixty percent of your finance needs.
The remaining finance can be long-term debt, short-term working capital, equipment, and inventory finance. A strong cash position in your company will make you available to various lenders. It is advisable to hire an experienced commercial loan broker to do the finance “shopping” for you and present you with multiple options. At this juncture, you must obtain finance that fits your business needs and structures instead of trying to force your structure into a financial instrument not ideally suited for your operations.
With a strong cash position in your company, additional debt financing will not put an undue strain on your cash flow. Sixty percent of the debt is healthy. Debt finance can come in unsecured forms, such as short-term debt, line of credit financing, and long-term debt. Unsecured debt is typically called cash flow finance and requires creditworthiness.
Debt finance can also come in the form of secured or asset-based finance, including accounts receivable, inventory, equipment, real estate, personal assets, letters of credit, and government-guaranteed finance. A customized mix of unsecured and secured debt, designed specifically around your company’s financial needs, is the advantage of having a strong cash position.
